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Using the 4 stages of homebuyer demand to your Benefit

February 25, 2023 by Kevin Martini

We are living in an unprecedented time, where the real estate market is experiencing shifts in sentiment among homebuyers and homeowners caused by an information crisis about housing. As a matter of fact, there is an immense demand for housing compared to supply, and this trend is not exclusive to Raleigh, North Carolina. Across the United States, there is a 3.8 to 5 million home shortage, which is not going to be resolved anytime soon.

This shortage is not a new phenomenon and has been a long-term issue that will take years, if not decades, to resolve. However, the shortage has created a unique opportunity for homebuyers to achieve a win-win-win situation. With the right strategy, homebuyers can take advantage of the market’s current stage and secure a sweet deal.

If you’re planning to buy a home in Raleigh, North Carolina, it’s important to understand the stages of buyer demand. These four stages are represented by a four-light stoplight. The red light represents weak buyer demand, orange represents limited buyer demand, light green represents good buyer demand, and the bright green light represents strong buyer demand.

Even though the current stage of buyer demand in Raleigh is in the red and orange zones, meaning there is a low to limited buyer demand due to slightly higher mortgage rates then have been seen in recent years. As a result, this is the perfect time for homebuyers to reduce competition and take advantage of a seller’s willingness to participate, which could make the deal more attractive. This also protects the homebuyer from paying a higher premium for the same home later.

Facts About Mortgage Rates

Mortgage rates live in the bond market and are not controlled by the Federal Reserve or the stock market. The inflation rate is the nemesis to the bond market, as it erodes the return of the bond. When inflation is under control, mortgage rates will drift lower. Currently, mortgage rates are in the high tides, but they are not predicted to reach double digits. Experts and pundits project that mortgage rates may start with a 4 by 2024-2025.

As a Raleigh Mortgage Broker, I know that this is the perfect time to take advantage of a seller-funded buydown. This temporary buydown provides a low rate today that can be refinanced to an even lower rate when mortgage rates fall in the future.

Certified Mortgage Broker and Raleigh Mortgage Broker Kevin Martini

Furthermore, understanding the stages of buyer demand and the unique opportunities they present, along with the current state of mortgage rates, is crucial for homebuyers in Raleigh. By securing a low rate today and taking advantage of the seller’s willingness to participate, homebuyers can protect themselves from paying a higher premium for the same home later, and potentially refinance the home loan to a lower rate once the rate enters the bright green zone.

When considering buying a home, it’s important to remember that real estate is a long-term investment that goes up and makes higher highs over time. Although there may be moments of retracement, this period is just a time where real estate is recharging to make a higher high. North Carolina has experienced an average cumulative appreciation of 59.31% in the last five years and over 291% since 1991.

The pandemic was a once-in-a-generation event that provided unspeakable home loan rates and record-breaking home appreciation. However, this does not mean that homebuyers have missed out on an opportunity to secure a great deal. In fact, Kevin Martini said; “I can tell you that the best time to secure an epic mortgage rate was during the pandemic, but the next best time is right now.“

It’s important to understand that home values will go up over time due to the current shortage of supply and pure demand for housing. Although there may be moments of retracement, overtime real estate makes higher highs.

If you are thinking about buying a home in Raleigh, NC, or anywhere in the US, it is important to be aware of the current real estate market and understand the four stages of buyer demand. This knowledge will help you navigate the market and potentially maximize your advantage as a homebuyer.

Martini Mortgage Podcast, a Mortgage and Real Estate Podcast

In this episode of the Martini Mortgage Podcast, Certified Mortgage Advisor and Raleigh Mortgage Broker Kevin Martini discusses the current state of the real estate market and how homebuyers can use the four stages of buyer demand to their advantage. Martini explains that there is currently a shortage of homes available in the US, which is driving up home values. This shortage is not going to be resolved anytime soon, so it is important to be prepared and understand the market.

Martini explains that the four stages of buyer demand are represented by the colors red, orange, light green, and bright green. The red light represents weak buyer demand, which occurs when the mortgage rate is greater than 7 percent. The orange light represents limited buyer demand, which occurs when the home loan rate is lower than 7 but higher than mid 6’s. The light green color represents good buyer demand, which occurs when the home loan rate is lower than mid 6 percent. Finally, the bright green color represents strong buyer demand, which occurs when fixed mortgage rates start with a 5 or below.

It is important to understand these stages because they can impact the price you pay for a home. For example, in the red and orange stages, there is less competition among homebuyers, which means sellers may be more willing to negotiate and make the deal more attractive for you. In the light green stage, there is good buyer demand, so you may have more competition, but home prices are still reasonable. In the bright green stage, there is strong buyer demand, which means prices may be higher and sellers may have more demands, such as waiving inspections or paying over list.

Martini explains that understanding the four stages of buyer demand can help you time your home purchase to your advantage. For example, if you buy during the red or orange stage, you may be able to get a good deal on a home and lock in a baseline for your home purchase, protecting you from paying a higher premium for that home later. You can then refinance the home loan to a lower rate once the rate enters the bright green zone. By taking advantage of the red and orange stages, you can reduce your competition and potentially save money.

Martini also discusses mortgage rates and inflation, explaining that mortgage rates live in the bond market and are not controlled by the Federal Reserve or the stock market. The nemesis to a bond is inflation, which can erode the return of a bond and increase its yield to attract more buyers. Higher yield means higher mortgage rates. When inflation is tamed, mortgage rates will drift lower.

Martini’s insights can be particularly valuable to those interested in buying a home in Raleigh, NC. According to a recent report by Zillow, Raleigh’s housing market is currently considered “very hot,” with home values increasing by 10.8% over the past year. The median home value in Raleigh is currently $323,312, and Zillow predicts that home values will continue to increase by 11.5% over the next year.

If you are considering buying a home in Raleigh, NC or anywhere else in the country, it’s important to work with a knowledgeable and experienced mortgage broker who can help guide you through the process. The Martini Mortgage Group at Gold Star Mortgage Financial Group is a team of mortgage strategists who are dedicated to helping families achieve their dreams of homeownership.

One of the biggest advantages of working with a mortgage strategist with the Martini Mortgage Group is that they can help you navigate the complex mortgage process, including helping you understand your options and choose the right mortgage for your needs. They can also help you determine how much you can afford to spend on a home, which is critical in a tight housing market where prices are high and competition is fierce.

In addition to helping you with the mortgage process, the Martini Mortgage Group also provides the families they serve with valuable advice on the local real estate market, including insights on housing trends and the best areas to buy a home. This can be especially important in Raleigh, which is known for its strong real estate market and high demand for housing.

One of the best ways to get started with buying a home in Raleigh is to work with a mortgage strategist with the Martini Mortgage Group since they specializes in the area. They can help you understand the unique opportunities and challenges of the local market, as well as help you find the right home and mortgage for your needs.

At the end of the day, buying a home is a major investment that requires careful planning and consideration. By understanding the 4 stages of buyer demand and working with a knowledgeable mortgage broker, you can maximize your chances of getting a great deal on a home that you will love for years to come.

In conclusion, the current real estate market is characterized by high demand and limited supply, which has led to rising home prices and increased competition among buyers. However, by understanding the 4 stages of buyer demand and working with a knowledgeable mortgage strategist with the Martini Mortgage Group, you can take advantage of the unique opportunities of the market and find the right home at the right price with the right mortgage strategy.

Filed Under: 4 Stages of Buyer Demand, Buy a Home, buydown, Buydowns, Fannie Mae, Federal Reserve, Home Loan Rates, Home Loans, Home Values, Housing Market, Inflation, Kevin Martini, Martini Mortgage Podcast, Mortgage, Mortgage Podcast, Mortgage Rates, Raleigh, Real Estate, Real Estate Podcast, Recession, Wake County Tagged With: 4 stagers of buyer demand, Buydown, Buying a Home in North Carolina, Buying a Home in Raleigh, Kevin Martini, Mortgage Tips, North Carolina, Raleigh, Raleigh Mortgage Broker, Raleigh Mortgage Lender, Real Estate

Things to Know and Consider when Buying a Home (Martini Buyer Guide | Winter 2022)

December 7, 2022 by Kevin Martini

If you are a first-time homebuyer or a repeat homebuyer, there are many things one needs to know and consider when buying a home.  Certified Mortgage Advisor Kevin Martini and Senior Mortgage Strategist Logan Martini curated the Winter 2022 Martini Buyer Guide to simply explain the current real estate and mortgage markets plus vital information about buying a home and the process of getting a mortgage.  The Winter 2022 edition of the Martini Buyer Guide has many informative articles that talk about things one needs to know about the current real estate and mortgage markets. 

winter 2022 martini buyer guide
Winter 2022 Edition of Martini Buyer Guide

If you are buying real estate, if you are selling real estate, if you are refinancing a mortgage or if you work in the real estate arena then the Winter 2022 Martini Buyer Guide would be very helpful since it simply explains the current real estate and mortgage opportunity.

The Winter 2022 Martini Buyer Guide was curated to simply explain what is going on in the real estate and mortgage markets.

Logan Martini, Raleigh Mortgage Broker & Senior Mortgage Strategist

Contents of the Winter 2022 Martini Buyer Guide (things to know and consider when buying a home)

best raleigh mortgage broker logan martini

What is happening in the market?

With everything going on in the housing market right now, you may have a number of questions about what that means for you and your plans to buy a home. Here are three things that are likely top of mind for you.

  • Why did Raleigh mortgage rates rise so much in 2022?
  • What is happening with home prices in Raleigh?
  • Should I buy a home in Raleigh today?
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raleigh mortgage lender martini mortgage group what is happening in the housing market page 2 of 2 winter 2022 martini buyer guide

Expert insights for today’s homebuyers

If you want to buy a home today in Raleigh or anywhere for that matter, here are a few things experts say you should know about what to expect and why homeownership is so important.

raleigh mortgage lender martini mortgage group expert insight for todays homebuyers winter 2022 martini buyer guide

Trends that are good news for Raleigh homebuyers

As the Raleigh real estate market has cooled but still remains strong, some of the intensity buyers faced during the peak frenzy of the pandemic has cooled too! Here are four trends that may be beneficial when you go to buy a home today.

  1. More homes to choose from
  2. Bidding wars have eased
  3. More negotiation power
  4. Higher loan limits
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2/1 Buydown

Increasing Raleigh mortgage rates are presenting some challenges and opportunities not just for first-time homebuyers but also to repeat homebuyers too! Leap over the challenges and into the opportunity with a creative mortgage strategy offered by the Martini Mortgage Group called a Seller Paid Buydown.

raleigh mortgage broker kevin martini steer paid buydown winter 2022 martini buyer guide
FREE BUYDOWN CALCULATOR

In most markets in North Carolina, especially in the Triangle, homebuyers will find that sellers are more willing to negotiate on price or other terms more than they have been in recent years.

Logan Martini, Raleigh Mortgage Broker & Senior Mortgage Strategist

5 traps to avoid when buying a home

raleigh mortgage broker logan martini winter 2022 martini buyer guide 5 traps to avoid when buying home 1 of 3
  1. Home shopping before a solid mortgage approval.
  2. Not considering the costs of sale.
  3. Overlooking the costs of improvements, utilities and maintenance.
  4. Using the wrong down payment strategy.
  5. Shopping for a mortgage vs. shopping for the right mortgage professional.
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raleigh mortgage broker logan martini winter 2022 martini buyer guide 5 traps to avoid when buying home 3 of 3

Top reasons to own your home!

  • Personal Expression
  • Accomplishment
  • Investment
  • Comfort
  • Family
  • Community
  • Privacy
  • Stability

The non-financial benefits of homeownership

While you could see less competition and more room for negotiation, you may be wondering if now’s the best time to buy a home given Raleigh mortgage rates are higher than they were last year. While the financial aspects are important to consider, there are also powerful non-financial reasons it may make sense to become a homeowner. See the full article on page 16 of the Winter 2022 edition of the Martini Buyer Guide.

Things to avoid after applying for a mortgage!

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Why buying a home makes better sense than renting

If there is a time to rent, that time is not now.

Kevin Martini, Certified Mortgage Advisor and Raleigh Mortgage Broker

The long-term benefit of homeownership

Consider this: if you know people who bought a home 5, 10, or even 30 years ago, you’re probably going to have a hard time finding someone who regrets their decision. Why is that? The reason is tied to how you gain equity and wealth as home values grow with time.

raleigh mortgage broker kevin martini winter 2022 martini buyer benefit of homeownership page1 of 2
raleigh mortgage broker kevin martini winter 2022 martini buyer benefit of homeownership page 2 of 2
Things to Know and Consider when Buying a Home (Martini Buyer Guide Winter 2022)Download

Let’s chat…

I’m sure you have questions and thoughts about securing the proper mortgage with the lowest cost of borrowing and real estate process.

We’d love to talk with you about what you’ve read in the Winter 2022 Edition of the Martini Buyer Guide and help you on the path to buying your new home. Our number is (919) 238-4934 and we look forward to working with you.

logan martini raleigh mortgage lender with martini mortgage group 2

Logan Martini

Senior Mortgage Strategist | NMLS 1591485

Logan@MartiniMortgageGroup.com

    kevin martini best raleigh mortgage broker

    Kevin Martini

    Certified Mortgage Advisor | NMLS 143962

    Kevin@MartiniMortgageGroup.com

      Filed Under: 2-1 Buydown, Affordability, Agency Loan, Appreciation, Buy a Home, buydown, Buydowns, Conforming Loan, Conforming Loan Limits, Conventional Loan, Fannie Mae, Freddie Mac, Home Loan Rates, Home Loans, Home Values, Housing Market, Inflation, Kevin Martini, Loan Limits, Logan Martini, Martini Buyer Guide, Mortgage, Mortgage Rates, Raleigh, Real Estate, Things to Consider when Buying a Home Tagged With: Buying a Home in North Carolina, Kevin Martini, Logan Martini, Martini Buyer Guide, Martini Mortgage Group, MartiniBuyerGuide.com, North Carolina, Raleigh, Raleigh Mortgage, Raleigh Mortgage Broker, Raleigh Mortgage Lender, Raleigh Real Estate, Real Estate, Real Estate Tips, Things to know and consider when buying a home

      What is an appraisal and how do you read it? 

      November 16, 2022 by Kevin Martini

      Comparables (a.k.a. comps), adjustments, appraiser’s estimate of value – OH MY!

      What is an appraisal?

      The Uniform Residential Apprisal Report often referred to as an appraisal provides an estimate of your home’s value. It provides a professional appraiser’s opinion of what he/she thinks your home may be worth. An appraisal must comply with the Uniform Standards of Professional Appraisal Practice and all regulatory requirements. Raleigh mortgage lenders base your home loan amount on the lesser of the appraised value or the purchase price.

      What are the keywords to know in Uniform Residential Apprisal Report?

      Subject Property – the real estate being appraised 

      Comparable Sales – similar properties located in the Subject Property market area

      Adjustments – a line-item addition/subtraction from the value of a Comparable Sale 

      How does an appraiser determine a value? 

      Appraisers are usually required by the lending guidelines to compare your home with similar homes that have sold within the past 6 months. The appraiser then makes adjustments based on the differences in comparable sales. For illustration ONLY:

      Your Purchase Price: Let’s say you sign a contract to purchase a home for $800,000.  Oh by the way, the home you are purchasing is the Subject Property.

      Comparable Sale # 1 sold for $730,000: However, it doesn’t have a finished basement compared to Subject Property which does. So, the appraiser adjusts the sales price up by $80,000 to $810,000. This means the appraiser thinks Comparable Sale # 1 could have sold for $810,000 if it was more like the Subject Property.

      Comparable Sale # 2 sold for $720,000: However, it only has a 1-car garage, compared to the Subject Property which has a 2-car garage. So, the appraiser adjusts the sales price up by $60,000 to $780,000. This means the appraiser thinks Comparable Sale # 2 could have sold for $780,000 if it was more like the Subject Property.

      Comparable Sale # 3 sold for $800,000: However, it’s a little larger than the Subject Property. So, the appraiser adjusts the sales price down by $20,000 to $780,000. This means the appraiser thinks Comparable Sale # 3 could have sold for $780,000 if it was more like the Subject Property.

      Reconciliation (a.k.a. Appriaser’s Opinion of Value): In this example, the appraiser’s opinion is the Subject Property is worth $790,000 based on the Comparable Sales and all the Adjustments outlined above.

      What if you disagree with the Appriaser’s Opinion of Value?

      Everyone is entitled opinion of value however the mortgage guidelines require the loan amount to be based on the LESSER of the appraised value or the purchase price. If the value comes in lower that expected one can appeal the appraisal. Acceptance of an appeal does not mean the opinion of value will or ill not change. For an appeal request to be accepted, one  must provide a written statement along with alternative Comparable Sales.  

      logan martini raleigh mortgage lender with martini mortgage group 2

      Logan Martini

      NMLS 1591485 | Senior Mortgage Strategist

      Logan@MartiniMortgageGroup.com

        kevin martini best raleigh mortgage broker

        Kevin Martini

        NMLS 143962 | Certified Mortgage Advisor

        Kevin@MartiniMortgageGroup.com

          Filed Under: 1004, appraisal, Home Values, Kevin Martini, Logan Martini, Uniform Residential Apprisal Report Tagged With: 1004, Adjustments, appraisal, Appraised Value, Comparable Sales, Kevin Martini, Logan Martini, Martini Mortgage Group, Martini Mortgage Podcast, Raleigh Mortgage Broker, Raleigh Mortgage Lender, Subject Property, Uniform Residential Apprisal Report

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